• 3 Tips for More Engaging Healthcare Infographics

    Technology. Legislation. Treatment. Prevention. Healthcare is multifaceted, and with each new component comes a mountain of data to sift through. Don’t get us wrong, data is incredibly important, but it’s not always easily digestible. A document purely comprised of numbers and facts can deter the average onlooker, so it’s up to us response marketers to …
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  • Retail’s Roots in Traditional Media

    “Print is dead!” “No one reads magazines anymore!” “Digital media is more popular than ever!” Every couple of years, statements like these make their way into the headlines, and there’s a reason for it. In our rapid-fire world where speed is a top priority, digital media checks all of the boxes – it’s fast, it’s …
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  • Patient Response by the Numbers

    Marketing a new service line goes beyond compelling creative and powerful messaging –having measurable results will gauge the success and relevancy of your marketing strategy and sustain your organization for the long run. To get to measurable results, you must gather DATA. Before you start reciting HIPAA guidelines, let us explain. Yes, HIPAA has created …
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  • Hospitals, Have You Hosted Your Patients Lately?

    Healthcare Marketing

    Patient-focused events are essential to healthcare marketing strategies. Why? They engage, connect, build trust and so much more. In the latest episode of The 19: Healthcare, we talk to a patient and a healthcare professional to determine just how big an impact healthcare events have on the local community.

  • Nurse Recruitment that Hires

    Healthcare Marketing

      Nurses play an integral role in defining a hospital’s culture and reputation. When recruiting nurses, there are a variety of response marketing best practices that will ensure you get the right talent in the door. In our latest episode of The 19: Healthcare, we speak to Scott Nariyoshi, Marketing and Communications Director at Dameron …
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