What do colleges, universities and Ivy Leagues all have in common? A legacy. The institutions we know as leaders are focused on much more than short-term success. They strive to become integral parts of the greater educational community, and leaders in their marketplace. Orange Label has operated with this same focus on leadership in the world of response marketing for over 45 years. This shared focus is what allows our partnerships with education organizations to thrive.
Students. Professors. Staff. Board members. Donors. As an educational institution, you have a lot of constituencies to represent and stay connected with. We hit the books, do the research and present smart campaigns that target core demographics and maximize overall brand appeal. And in a world where social and online behavior is at our fingertips, we understand your audiences better than ever and adapt marketing strategies real-time to stay relevant, stay connected and generate response.
We create A-level work for educational institutions across the country by staying up to date with the industry’s ever-changing nuances and keeping a clear focus on our client’s vision for building a brand legacy.