Chapman University Direct Response Recruitment

Institutional branding and direct response recruitment are imperative in supporting the success of a university, the latter of which translates to applications and growth in student population. 

Chapman University houses a dynamic, talented Strategic Marketing and Communications department that functions as an internal marketing agency. Orange Label’s integrated advertising team acts as an extension of this department and each year, supports each of the University school’s strategic growth goals and core programs of focus through media and messaging strategy development.